I received a free copy of this Marketing Automation to review.
This is an ebook for companies interested in automating certain parts of their business to lessen costs and increase profits. It seemed like an interesting book to read, though our business is not yet ready for any kind of automation it can't hurt to get a jump start, right? So this book is marketed as a guide to automation which, to me, implies that it will give you the steps you should follow and when you should begin them in order to maximize your business's potential. Well, after reading through it it seems to be more of a book describing what automation is and the different kinds of automation. It doesn't really give any insight into who would benefit from these different forms of automation nor does it give any real idea as to the benefits of these automations. So, it is an extremely basic guide to automation. I don't think it's worth buying because the only thing in it that's actually useful is the list of automation services at the end of the book, all of which can be found by simply Googling "marketing automation platforms." Also, like every other ebook I've read by this author, the grammar is terrible. I believe the name is a pen name because there is no information on an author named George Pain outside of Amazon, which I guess isn't a huge thing, but I would like to know more about the person writing all of these business books so that I can verify his qualifications for providing this information.
#marketing
This is an ebook for companies interested in automating certain parts of their business to lessen costs and increase profits. It seemed like an interesting book to read, though our business is not yet ready for any kind of automation it can't hurt to get a jump start, right? So this book is marketed as a guide to automation which, to me, implies that it will give you the steps you should follow and when you should begin them in order to maximize your business's potential. Well, after reading through it it seems to be more of a book describing what automation is and the different kinds of automation. It doesn't really give any insight into who would benefit from these different forms of automation nor does it give any real idea as to the benefits of these automations. So, it is an extremely basic guide to automation. I don't think it's worth buying because the only thing in it that's actually useful is the list of automation services at the end of the book, all of which can be found by simply Googling "marketing automation platforms." Also, like every other ebook I've read by this author, the grammar is terrible. I believe the name is a pen name because there is no information on an author named George Pain outside of Amazon, which I guess isn't a huge thing, but I would like to know more about the person writing all of these business books so that I can verify his qualifications for providing this information.
#marketing
No comments:
Post a Comment
Please leave a message after the beep... *BEEP*